Linkedin Blog

Over the last few days, some of you may have read stories or blog posts about new forms of advertising that we are testing on our site, called “social ads” [1]. Since the launch, we’ve also been gathering feedback from our users and we hear you loud and clear.

The trust of our members is central to what we do, and we always aim for clarity, consistency, and member control in all matters related to privacy and data. With that in mind, let me clarify a few things:

Your LinkedIn Profile is your online professional identity; it helps you connect with others and be found for career opportunities. LinkedIn members with a complete and up-to-date profile are much more likely to receive new professional connections and messages, which can lead to a new business deal or a dream job. With the goal of helping you maintain a great LinkedIn profile, we are excited to announce our new “Improve Your Profile” Tool, an easy way to optimize your LinkedIn presence.

Improve your LinkedIn Profile today!

We’d like to share with you the announcement related to our first earnings (Q2 2011). In addition, we’ll also be live sharing the earnings call both from LinkedIn’s Company Page and our @linkedin account, starting 2PM Pacific Time later today. – Ed.

Today, we reported our financial results for the second quarter ended June 30, 2011. In the second quarter, we saw record levels of members, unique visitors, and page views, while top line growth accelerated. Going forward, we plan to continue to invest in our team, technology, and products in order to increase the value we deliver to members and realize the full potential of the LinkedIn platform.