Today, Sir Richard Branson set a new record at LinkedIn, becoming the first LinkedIn Influencer to cross the 1 million follower mark. Branson, the founder of Virgin, was one of the charter contributors in Influencer, a program we launched six weeks ago that gives a select group of thought leaders the ability to write long-form content on LinkedIn and have their words and sharing activity be followed by our 187 million members. The program has been a huge success, with 6 million total following relationships and nearly 1,400 articles posted.
But Branson is in a league of his own. Let me provide a bit of context: He now has twice the number of followers as his nearest competitor. That thought-leader? Barack Obama.
- Thought Leaders