Articles by Chip Cutter
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Warren Buffett may be the third-wealthiest man in the world, but that doesn’t mean he writes checks easily. Learn what it’s like to be rejected by America’s favorite billionaire octogenarian, plus more, in this week’s top Influencer posts.
What’s It Like to Ask Warren Buffett for Money? (John A. Bryne) How does it feel to be turned down by Buffett? Just ask Columbia Business School Dean Glenn Hubbard, who is raising $500 million for a new campus – without much help from the Oracle of Omaha.
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- Thought Leaders
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Do previews of Super Bowl ads ruin the fun, or are they essential to build up buzz? One prominent ad executive gives his take, plus more in this week’s top Influencer posts.
Super Bowl Spoilers (David Sable) Don’t expect too many surprises during the commercial breaks of this year’s Super Bowl. Most of the ads are already online, a trend that David Sable, the CEO of ad giant Y&R, questions. By showing a commercial in advance, marketers are “giving away the ending and thus sacrificing the inherent and exponential power it has during the live event,” he writes. “It’s social marketing gone wild.”
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- Thought Leaders
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See Steve Jobs at his most prickly, learn why Mark Cuban thinks colleges may soon go out of business and dig into gourmet doughnuts in this week’s list of the top Influencer posts.
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- Thought Leaders
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Stop describing yourself as “results-oriented,” start thinking like Sherlock Holmes, and learn the dirty secret about airlines in some of this week’s most-popular Influencer posts.
Stop Using These 16 Terms to Describe Yourself (Jeff Haden) Some words just need to be banned from the professional lexicon. On Haden’s list: “innovative,” “world-class,” and the ubiquitous “results-oriented.”
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- Thought Leaders
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This week’s most-popular Influencer posts are full of answers. Ever wondered how to talk to senior execs? This post explains it. Want to take a sick day in the right way? Here’s a primer. From rewiring your brain for new skills to picking a college and getting job applicants to be honest, a look at all the posts that caught readers’ attention:
Three Killer Interview Questions (Aaron Hurst) Good luck getting job applicants to speak candidly. If you’re tired of hearing canned answers — “I’m a perfectionist.” — try throwing out one of these three questions in an interview.
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- Thought Leaders
