Articles by Krista Canfield
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Ed. note: This is a continuation of our series of blog posts featuring our colleagues’ stories. Today, we hear from Krista Canfield, a senior corporate communications manager about her journey at LinkedIn. Oh, and did we mention her shoe collection is just as impressive as her resume?
Storytelling is my true passion. Well, that and a great pair of shoes. At four years old I got my first fancy footwear, a pair of ice skates. After balancing a competitive figure skating career and the life of a regular public school kid for fourteen years, I decided to head off to college and pursue another passion, journalism. So I shifted gears and landed at Syracuse, focusing on finance and broadcast journalism. Back then I could only dream of working in the CNN newsroom or at The New York Times. But in my role today in our corporate communications team, I’ve been lucky enough to do both.
It’s definitely been an adventure getting here, but I’m not one to shy away from a challenge (you should see some of the heels I can walk in!). I took my first reporting job in South Dakota and didn’t even know what a tornado siren was. By the time I decided to head west, I was actually the one chasing storms, and news stories, in the KDLT-TV news truck.
- Topics:
- Employee Stories
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Most job seekers on LinkedIn, probably have their favorite tips and tricks that help them land their dream job – whether it be re-entering the workforce, making a career 180 heading into the new year or even if someone has just been laid off and looking for a new position. Here’s a comprehensive list of 10 steps one should take on LinkedIn while job hunting:
1. Begin your hunt early.
- Topics:
- LinkedIn Jobs,
- LinkedIn Tips
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ABCNews.com columnist Michelle Goodman wrote an article called, “A Luddite’s Guide to LinkedIn: Eight Tips on How to Use Professional Web Sites to Find Your Next Job.” The piece talks about the importance of using a professional site like LinkedIn to find your next job (even if you aren’t currently looking/on the market for a new job).
The eight tips that Michelle mentions in her article are: 1. Boost Your Profile’s SEO, 2. Broadcast Your News, 3. Join a Group, 4. Ask and Answer Questions, 5. Find Companies to Work for and Rising Stars to Emulate, 6. Give and Get Recommendations, 7. Make Contacts Judiciously, and 8. Don’t Wait Till You Lose Your Job.
- Topics:
- LinkedIn in the News
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BusinessWeek did a profile on LinkedIn‘s Co-founder, Chairman and President of Products Reid Hoffman. Senior Writer, Stephen Baker describes the business trajectory both of Reid and LinkedIn over the past years. The piece takes a unique look at why professionals need LinkedIn and why you should manage your personal career as if you are a small business.
As industries struggle, he says more workers shed the illusion that they’re safe and protected inside companies. They face what Hoffman calls the reality of the modern career: “Essentially,” he says, “every individual is a small business.” He predicts that workers increasingly will be networking outside their companies, looking for the right leads or morsels of knowledge—and for this, millions of them will turn to LinkedIn.
- Topics:
- LinkedIn in the News
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Many of us try to keep our work and personal lives separate, but sometimes having compassionate professionals around you when you’re confronted with something a traumatic as cancer can make a world of a difference.
Last month, Hala Moddelmog, the President and Chief Executive Officer at Susan G. Komen for the Cure, was kind enough to post a featured question here on LinkedIn to help raise awareness. The question she asked our 30 million plus users was:
- Topics:
- LinkedIn for Good






