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Articles by Ian McCarthy

  • Earlier this month, we launched the ability to follow thought leaders on LinkedIn. Over the last couple of weeks, we’ve seen more than 4 million follows of these influencers, whose ranks have expanded to include the likes of the co-founder of Reddit as well as the CEOs of Gallup, Box, and Zillow. Together, these thought leaders have created more than 850 original posts, including our most popular post Five top tips to starting a successful business by Sir Richard Branson.

    Now, we’re introducing new ways for you to discover and follow thought leaders:

  • I’m pleased to announce the newest, easiest way to participate in professional conversations happening in over a million LinkedIn Groups today. Welcome to the first LinkedIn application within Groups – Polls – that will be rolling out to all members over the next few days.

    A key reason our members use LinkedIn Groups is to share insights with like-minded professionals. Voting on polls now provides the same quick convenience of clicking “Like”, but with also the richer point of view of a comment.

  • Our members have long been requesting a forum for open professional conversations that they can share with the wider web.

    So I am very pleased to announce the launch of Open Groups on LinkedIn.

  • I’m pleased to announce a much requested addition to our existing group moderation toolset, which we launched recently to help group managers reduce spam and maintain a high level of quality in professional group conversations. Starting today, group managers can adjust user permissions to determine an approval process  before that content is displayed. This allows group managers to weed out spam before it pollutes your groups conversation stream.

    Managers now have highly granular control over the type of content requiring moderation, and they can determine the duration of a “trial period” by setting the number of days a new member has to be in the group before being able to post freely. The flexibility of this new tool will also apply to digest emails that group members have signed up to receive each week.

  • Since its roll out at the end of June, the new groups interface has already significantly increased member participation, measured by user comments and visits to Groups. We’ve also been listening to user feedback from many of our active groups on LinkedIn. In the spirit of continuous improvement, we’re excited to present the first set of improvements to how Groups can be moderated that we’ve incorporated after hearing from you.

    1. Delete threads directly. One of the biggest concerns group managers have had is around spam and how best to manage it effectively. Starting this week, we’ve made it very easy for moderators to actively fight spam by deleting inappropriate content from the “More” tab on any LinkedIn groups’ thread.