Linkedin Blog

BusinessWeek did a profile on LinkedIn‘s Co-founder, Chairman and President of Products Reid Hoffman. Senior Writer, Stephen Baker describes the business trajectory both of Reid and LinkedIn over the past years. The piece takes a unique look at why professionals need LinkedIn and why you should manage your personal career as if you are a small business.

As industries struggle, he says more workers shed the illusion that they’re safe and protected inside companies. They face what Hoffman calls the reality of the modern career: “Essentially,” he says, “every individual is a small business.” He predicts that workers increasingly will be networking outside their companies, looking for the right leads or morsels of knowledge—and for this, millions of them will turn to LinkedIn.

The LinkedIn blog is broken down into two broad categories: Using LinkedIn (Features, Answers, and Users) and LinkedIn News (Press, People and Events). Our primary focus is to bring you breaking news on every features that maximizes your LinkedIn experience. In addition, we’ll also be covering some of the recent press mentions we’ve received under the Press category.

Let’s start off with a post on the business of productivity (USA Today) written by Jon Swartz, which references LinkedIn’s presence in that space.

Yesterday on the Shifting Careers blog over at The New York Times, Marci Alboher wrote up a great account of an international LinkedIn success story.

Dutch tech consultant Henk van Ess was frustrated with his 3G iPhone’s battery life, so he turned to LinkedIn.

A week ago, Mario blogged that “FOX Business gets LinkedIn” – an obvious reference to the interview that Dan Nye, our CEO, gave to Liz Claman. Subsequent to that interview many of you may have read our recent Series D funding announcement in a post interspersed with a video from our four investors.

You may have also stumbled upon the commentary from one of these news outlets: