Your Job Is Not Your Job: LinkedIn Speaker Series with Fred Kofman

September 10, 2013

If someone asked you, “What is your job?”, what would your response be? Go ahead, take a minute to think about your answer. Did you say that you’re a recruiter? Do you manage sales for the Western region? Maybe you’re a CEO? Well, as Fred Kofman, professor, LinkedIn Influencer and author of Conscious Business, points out, what you think is your job is not actually your job.

Let me explain.

Fred Kofman LinkedIn Speaker Series

Image credit: Brian Li

Last month, we were lucky to have Fred Kofman join us for our LinkedIn Speaker Series. The title of his talk, “Your Job Is Not Your Job”, challenged us all to stop limiting our careers to what we do, but expand it further to the actual goal that we are trying to achieve.

For example, my LinkedIn profile states that I’m a global learning & development executive at LinkedIn, but really my job is to help LinkedIn as a company win. As you can see, this is much bigger than my role of helping create transformative learning experiences for our employees. So we should all be thinking in terms of the bigger picture of what makes your company succeed and not just the role we each have.

To make his point clearer, Fred (being a true Argentinian) used soccer as an example. Fred notes that if you play the position of defender, your job is not to simply defend, it’s to help your team win. The goal of soccer is to win the match, and therefore the primary goal of every player is to help the team win.

Fred outlines this stance more visually in this SlideShare presentation:

For those of you who weren’t able to join us for Fred’s LinkedIn Speaker Series, the full video of his talk is below. You can also follow him as a LinkedIn Influencer where he’ll continue challenging us to think beyond our jobs. Fred recently penned an Influencer post on this topic, titled The One Belief That Is Holding Back Your Career.

A note about the LinkedIn Speaker Series:

We frequently broadcast on Ustream, and we also invite you to join in the conversation on Twitter with the hashtag #inspeaker.



Mark your calendars now, because the next LinkedIn Speaker Series featuring Gretchen Rubin, author of several books, including The Happiness Project and Happier at Home, is taking place on September 19th at 10am PT.