Posts by Rob Getzschman

We're always looking for creative ways to help our users learn the ins and outs of LinkedIn. Knowing that the average office worker can only watch a screenshot tutorial for a few seconds before the onset of spontaneous narcolepsy, we developed a fun, retro-themed webseries for small and medium business owners with the help of FedEx. We call it "LinkedIn's...

If you've got a highly marketable skillset, should you set up shop and find clients? Or should you seek out a lucrative contract with a promising corporation? Perhaps the answer is best determined by the professional temperament of an individual, but sometimes it's just a matter of the right opportunity at the right time. Web marketing consultant Jeff Torchon...

A common temptation in building a company is to go after too many businesses at once. The best path to business success, according to Hulu CEO Jason Kilar, is the narrow one. "I'm a big fan of companies that know what they want to be and stay to that," Jason told us. His online video service Hulu is a good example. The company's mission is "to help people find...