As Director of Advertising Sales here at LinkedIn, I spend most of my time talking to companies about their marketing and advertising strategies and how LinkedIn can help them achieve their business objectives. One topic that comes up often is the idea that the employees of a company are now a very visible part of that company’s overall brand, thanks to the...
Posts by Steve Patrizi
- LinkedIn Tips
Steve Patrizi September 26, 2007
I recently joined the LinkedIn team as Director of Advertising Sales, a job I gained through using LinkedIn. I’ve used LinkedIn for years as an invaluable tool to build up and manage my professional network, find and recruit talented people, and grow my customer base. I’ve also used it to stay on top of the current voice of the marketing community by taking a...